My kids love nothing more than an online game with an incorporated community. They’re all about Webkinz and Club Penguin, but as a parent I feel like playing Cash Cow isn’t exactly educational. I know that not everything can (or has to be) educational, but when fun meets learning, we’re all happy.

That’s why I’m digging the new Habitat Heroes site—an eco-conscious destination for kids dubbed “Club Penguin meets Greenpeace.”

Here’s an excerpt from the press release:

Habitat Heroes™ is an interactive web destination where children can adopt an animal from an endangered species, and create a life for it, while also playing games, reading fun facts about the planet, and communicating with other young environmentalists. Children select and personalize animal avatars to represent them on the site, and decorate the habitats where their avatars live. The number of avatars for a specific species on the site corresponds to the number of members of that species existing in the real world. For instance, only 3600 members who sign-up can choose the black rhinoceros as their avatar, corresponding to the 3600 black rhinoceros in existence. The site will introduce a new endangered species once the old one is retired.

Check out all of the charities they support, too. I can’t wait to let my kids loose and see how they like it.